Propaganda

Propaganda

The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.

Chapters

1. CHAPTER I

The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mec...

2. CHAPTER II

But times have changed. The steam engine, the multiple press, and the public school, that trio of the industrial revolution, have taken the power away from kings and given it to...

3. CHAPTER III

Who are the men who, without our realizing it, give us our ideas, tell us whom to admire and whom to despise, what to believe about the ownership of public utilities, about the...

4. CHAPTER IV

The systematic study of mass psychology revealed to students the potentialities of invisible government of society by manipulation of the motives which actuate man in the group....

5. CHAPTER V

The relationship between business and the public has become closer in the past few decades. Business to-day is taking the public into partnership. A number of causes, some econo...

6. CHAPTER VI

The great political problem in our modern democracy is how to induce our leaders to lead. The dogma that the voice of the people is the voice of God tends to make elected person...

7. CHAPTER VII

Women in contemporary America have achieved a legal equality with men. This does not mean that their activities are identical with those of men. Women in the mass still have spe...

8. CHAPTER VIII

Education is not securing its proper share of public interest. The public school system, materially and financially, is being adequately supported. There is marked eagerness for...

9. CHAPTER IX

The public relations counsel is necessary to social work. And since social service, by its very nature, can continue only by means of the voluntary support of the wealthy, it is...

10. CHAPTER X

In the education of the American public toward greater art appreciation, propaganda plays an important part. When art galleries seek to launch the canvases of an artist they sho...

11. CHAPTER XI

The media by which special pleaders transmit their messages to the public through propaganda include all the means by which people to-day transmit their ideas to one another. Th...