Chapter 1

I. THE FIELD FOR SPECIAL ARTICLES 3

II. PREPARATION FOR SPECIAL FEATURE WRITING 14

III. FINDING SUBJECTS AND MATERIAL 25

IV. APPEAL AND PURPOSE 39

V. TYPES OF ARTICLES 52

VI. WRITING THE ARTICLE 99

VII. HOW TO BEGIN 131

VIII. STYLE 160

IX. TITLES AND HEADLINES 170

X. PREPARING AND SELLING THE MANUSCRIPT 182

XI. PHOTOGRAPHS AND OTHER ILLUSTRATIONS 193